Hi, I’m Preslee Yeargin.

I’m a graphic designer focused on building thoughtful brand identities and digital experiences for lifestyle brands. I create cohesive visual systems across packaging, marketing, and e-commerce that feel elevated, intentional, and built to scale.

My work centers around translating brand identity across touch points, from product packaging to social media to web, ensuring consistency while allowing each application to feel purposeful and refined.

I’m especially drawn to lifestyle and consumer brands that value strong visual direction, attention to detail, and creating meaningful connections through design.

I approach each project with a balance of creativity and structure, focusing on both aesthetics and function to create work that feels cohesive, modern, and lasting.

Get in Touch

I’m currently seeking full-time opportunities with lifestyle and consumer brands, ideally in the San Diego area.

Feel free to reach out — I’d love to connect.

payutah@gmail.com
LinkedIn
Resume


01

Discovery

Defining the brand’s foundation through audience, positioning, and intent.


My Process

02

Direction

Developing visual concepts and establishing a clear creative direction.

03

System

Building a flexible identity system designed to scale across applications.

04

Application

Translating the system across touch points to create a cohesive brand experience.